Why Everyone Wants to Replicate Zomato's Marketing Strategy | Dr Vivek Bindra
Zomato's marketing strategy is a textbook example of creativity and innovation. According to its founder, Deepinder Goyal, marketing should never feel like marketing—it should naturally engage the customer. This philosophy has made Zomato’s campaigns stand out, often becoming the benchmark for other brands. A prime example is Zomato’s intriguing tweet encouraging people to eat home-cooked food, a move that sparked widespread imitation across industries. To dive deeper into Zomato's remarkable marketing journey, watch the detailed case study on Dr. Vivek Bindra's YouTube channel. It’s an eye-opener for marketers and entrepreneurs alike! #Zomato #DeepinderGoyal #TycoonsOfIndia #DrVivekBindra #BadaBusiness
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