How to Identify & Nurture High-Value Customers | Sales Growth Strategy
Just like a thermometer checks temperature, you need to check your customer’s “sales temperature” from 1 to 10. Identify your hot customers (10/10) and invest more time and follow-ups with them. Apply the Criticality Capability Matrix, match your most capable salespeople with your most critical clients. Your top 20% customers bring 80% of your business, so focus on account-based selling, premium client management, and high-value sales strategy. Don’t waste your best manpower on low-priority accounts, plan your focus and maximise ROI. #SalesStrategy #BadaBusiness #CustomerRelationshipManagement #BusinessGrowth #LeadGeneration #SalesTraining #PremiumClients #SalesSuccess #CriticalityCapabilityMatrix #DrVivekBindra #StrategySeekho
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